Digital Marketing Executive
We are seeking a talented and dynamic marketing manager to join our team and take charge of our social media presence and content strategy. As a Marketing Manager, you will be responsible for developing and executing innovative marketing campaigns on Instagram, Twitter, Youtube, Facebook, and more.
You will play a key role in driving user acquisition, increasing engagement, improving SEO rankings, and promoting our AI-based motivation and habit tracking app. This position requires a combination of creativity, strategic thinking, and a strong understanding of social media trends and platforms.
Responsibilities:
- Develop and implement social media and content strategy to drive brand awareness, user acquisition, and engagement
- Plan and execute social media campaigns across Instagram, Youtube, Facebook, Linkedin, Twitter and other leading platforms
- Monitor and analyze social media metrics, providing insights and recommendations
- Identify and engage with relevant influencers for partnerships and collaborations to amplify brand reach
- Stay up to date with latest social media trends and best practices, and adjust strategies accordingly
- Manage and maintain the social media content calendar, ensuring timely and consistent posting
- Collaborate with the design team to create visually appealing graphics and videos for social media platforms
- Monitor industry trends and competitor activities to identify new opportunities for growth
Requirements:
- Bachelor’s degree in Marketing,Communications, or a related field
- Proven work experience as a Social Media or Digital Marketing Manager
- Strong knowledge and understanding of social media platforms, algorithms, and best practices
- Experience running social media advertising campaigns, with a focus on Instagram, Twitter and Youtube
- Excellent written and verbal communication skills
- Ability to create engage and persuasive content across different formats and platforms
- Proficiency in using social media management and analytics tools
- Strong analytical skills to monitor and measure campaign success
- Familiarity with influencer marketing and the ability to identify relevant influencers for our products
- Strong organizational skills and project management skills
Preferred Qualifications:
- Experience in the technology and app marketing
- Knowledge of SEO principles and practices
Salary: ₹3.0 LPA (fixed) + ₹1.2 LPA (Performance Bonus)
If you are passionate about leveraging social media and content to drive brand growth and user engagement, and if you thrive in a fast-paced and innovative environment, we would love to hear from you. Join our team and help us empower users to achieve their goals and build positive habits through our AI based motivation and habit tracking app.
To apply, please submit your resume to careers@chivvy.app